New Scientist Live 2024
By Florentia Mousoullou, Cancer Sciences PhD student and Science Communication Ambassador
In October, science enthusiasts of all ages gathered at the Excel Centre in London for New Scientist Live, a world-renowned festival of ideas and discoveries.
Running from October 12–14th, this vibrant event brought together cutting-edge breakthroughs and life-changing innovations in science, from climate solutions and robotics to deep space exploration and farming technologies. While the first two days welcomed more than 26,000 members of the public, the final day was dedicated to more than 6,000 primary and secondary school students allowing us to inspire the next generation of scientists, researchers, and innovators.
Our team from the Manchester Cancer Research Centre was thrilled to join the festival’s inspiring lineup, where we set up a dedicated stand to raise awareness about cancer research. With interactive displays and engaging discussions, our goal was to educate visitors on the importance of cancer research, the latest advancements in treatment, and ways to reduce cancer risk. By connecting with curious minds and sharing crucial insights, we aimed to empower individuals with knowledge that can shape healthier choices and support the future of life-saving research.
Inside the Manchester Cancer Research Centre stand
The Manchester Cancer Research Centre stand aimed to help visitors understand the science behind cancer and the critical role of ongoing research. Every discussion reinforced the importance of public awareness, from prevention strategies to the impact of early detection, making each interaction meaningful not only to us but, we hope, to everyone we reached.
We offered interactive experiences designed to educate, engage, and inspire attendees of all ages.
- Our Under the Microscope activity allowed attendees to get an up-close view of common carcinogens.
- Radiotherapy Strike provided a detailed understanding of radiotherapy, a technique used in over 50% of cancer treatments. Visitors could “strike out” cancer cells in a fun, hands-on way to understand how radiotherapy targets tumours.
- The Surgery Box let participants try their hand at mock laparoscopy – a type of surgical procedure used to treat or diagnose multiple cancers – giving attendees a glimpse into the precision and skill behind cancer surgeries.
The highlight of our stall was our Cancer Challenge Room, an escape room-style experience that took visitors through a series of scientific challenges, including activities focused on cancer imaging, early detection, laboratory sciences, and treatment. This activity drew a large crowd, with participants of all ages diving into the puzzles and leaving with a newfound appreciation for the complexities of lab work.
Our team of dedicated volunteers, including PhD students, scientists, and Outreach and Engagement Managers, were on hand throughout the event to answer questions, share insights, and guide visitors through each activity. Our expertise and enthusiasm created a welcoming environment where attendees could learn about cancer research and prevention in an accessible, memorable way. Each interaction reinforced our mission to raise awareness about cancer and the importance of ongoing research, while empowering the public with knowledge that could make a difference in their own lives.
I enjoyed how interested people were in knowing the key things that cause cancer. Most people were curious about how cancer development relates to other factors. Being able to explain to them the link between all these factors was an opportunity I will always treasure. Besides, having all categories of people participate in killing cancer cells using radiotherapy in a bowling-like style was very fun! Apart from our work, I got a chance to walk around various stages and stalks, and I was amazed by how creative people are in terms of simplifying science for the general public.
Annet Nakkazi
Non-Clinical PhD student
New Scientist Live attendees visiting the MCRC stand
Ambassadors talking to members of the public at the MCRC stand
Memorable interactions
One of the most powerful aspects of The New Scientist Live event was the personal connections we made with visitors who shared their stories. During the event, I had the privilege of speaking with a cancer patient who recounted his journey through diagnosis, treatment, and the many ways his life had changed since. Hearing his story was a deeply moving experience, reminding me of the importance of our work in the lab. It reinforced how each discovery or advancement we make can have a profound impact on people’s lives, adding a real, human dimension to our research.
Another meaningful interaction was with a young boy whose sister had been affected by cancer. Speaking with him and his mother was emotional but also inspiring. The boy was curious and engaged, eager to participate in our activities, from learning more about radiotherapy to working through the Cancer Challenge Room. His enthusiasm for learning and his desire to understand more about cancer research reminded me of the importance of sharing knowledge in a way that reaches and empowers everyone, including families affected by this disease. These connections underscored how our work in science communication can provide not only information but also comfort, encouragement, and hope.
New Scientist Live was an incredible experience. It was humbling to have such memorable and meaningful engagement with the visitors across the three days and we’re hoping to return in 2025. A special thank you also goes out to everyone who supported us: Simon Reeds, Dr Ben Foster, Sam Littler, Flor Mousoullou, Parsa Pirhady, Annet Nakkazi, Dr Ana Vitlic, Miren Summers, Dr Josh Lindsay, Yuki Zhou, and Joanne Oke.
Dr Joe Mowll-Clarke
Communications Lead, MCRC
Inspiring Young Minds: Engaging Students in Science
The school day of The New Scientist Live was particularly inspiring, as we had the opportunity to engage with students eager to learn about science. Working with kids brought a refreshing energy to our stall, reminding me of the curiosity and enthusiasm that often gets lost as we grow older. I found it incredibly rewarding to explain complex concepts in a way that resonated with them, helping them grasp the fundamentals of cancer research through interactive activities.
Seeing their eyes light up during Radiotherapy Strike or as they tackled challenges in the Cancer Challenge Room reinforced the significance of making science accessible and fun. Each question they asked not only showcased their curiosity but also prompted me to think creatively about how to convey important information. Teaching these young minds was a fulfilling experience, and it reminded me of the importance of inspiring the next generation of scientists and researchers. Their enthusiasm and engagement invigorated my passion for science communication, making me even more committed to fostering a love for science in others.
We really enjoyed exhibiting at New Scientist Live. Our hands-on experiences showed how our work improves the lives of people who have or experience cancer. By speaking to so many aspiring and future scientists, we are thrilled to know that the future of science and cancer research is in good hands.
Simon Reeds
Outreach and Engagement Manager
Demonstrating to a student how to use our surgical box
A group of school children taking part in our surgical simulator
Event Highlights: Inspiring Talks and Engaging Discoveries
From the moment we arrived, it was clear that New Scientist Live was more than just an event, it was an energetic celebration of curiosity and discovery. Attendees streamed through the venue, exploring exhibits and stages that covered nearly every facet of science and innovation imaginable. The festival featured several dedicated stages, each focusing on a unique area: the Future Stage, Universe Stage, Our Planet Stage, Mind and Body Stage, and Engage Stage, all hosting captivating speakers.
For instance, at the Future Stage, Professor Sir David Spiegelhalter presented The Art of Uncertainty, exploring how chance, luck, and coincidence shape our lives and how we can better navigate the unknown. Over at the Universe Stage, Oxford astrophysics Professor Chris Lintott shared insights on Our Accidental Universe, discussing the surprising diversity of worlds in our solar system. At the Mind and Body Stage, psychologist and author Kimberley Wilson presented Full Stomachs, Hungry Brains: How to Eat for Better Brain Health, revealing the key nutrients for brain health and the impacts of nutritional deficiencies on our bodies.
Beyond the stages, the event floor was packed with over 80 engaging exhibits showcasing the latest in research and technology, with hands-on experiences for the whole family. Highlights included the Hospital of the Future by King’s College London, Sustainable Agriculture Technology from Farmers Weekly, interactive displays on neurophysiology by Guy’s and St Thomas’ NHS Foundation Trust, and even an exhibit on the Future of Speed by Envision Racing. Each exhibit offered a glimpse into the real-world applications of cutting-edge science, sparking excitement and curiosity in visitors of all ages.
A talk at the New Scientist Live 2024 event
Another exhibitor's stand at New Scientist Live
As a teenage fan of the New Scientist magazine, having the opportunity to volunteer for the MCRC at the New Scientists Live event felt like a real full circle moment. I was blown away by the number of enthusiastic adults and I interacted with – everyone was very engaged in the activities we presented which makes volunteering for an event like this so much more enjoyable. The conversations I had with adults and children about cancer research were inspiring, and I really felt this event is the perfect breeding ground for future cancer researchers!
Sam Littler
Division of Cancer Sciences Research Assistant
Why You Should Join Us at Next Year’s New Scientist Live
As I look back on our time at The New Scientist Live, I feel a deep sense of fulfilment and gratitude. Engaging with the public, connecting with individuals who have been touched by cancer, and witnessing the enthusiasm of young minds has reminded me of why I chose this path in cancer research. The experience has not only strengthened my commitment to raising awareness about cancer research but has also helped me grow in my ability to make complex science accessible and meaningful to others.
This event offers something for everyone, from hands-on activities and groundbreaking talks to engaging with real-world applications of science that affect our daily lives. For students, it’s an inspiring environment to explore careers in science; for families, it’s an educational and fun experience that sparks curiosity in all ages; and for anyone interested in the future, it’s a chance to witness firsthand the latest innovations and breakthroughs across fields like medicine, space exploration, sustainability, and technology.
Whether you’re a science enthusiast, a curious student, or someone looking to understand the science that drives the world forward, The New Scientist Live is a unique and powerful way to connect with ideas that shape our future.